How to get the best out of your recruitment agency

Recruitment agencies can be daunting and confusing, but we’re also really good at what we do – finding you jobs! We specialise in graduate internships and jobs and provide a free tool to help kick-start the careers of young people. Use it wisely and the service that recruitment agencies, like Inspiring, provide could be the stepping stone you need. With a little help from our HR Honeyz, we’ve highlighted some pointers on etiquette, communication and research, so you can get the best out of your agency.

Phone etiquette
• Be professional and communicate clearly. Remember, the agency wants to select the best possible candidates to send to their clients. First impressions are really important, and your first impression is likely to be made over the phone.
• Don’t answer the phone with ‘yeh’! If you have been contacting agencies and suddenly get a call from a number you don’t recognise – chances are it might be one of them. ‘Hello’ is a timeless classic, or you could say your name when answering.
• Stay cool, calm and collected. Listen to questions carefully and take a few seconds to think before you answer. Try to avoid launching into your life story and focus on what is relevant.
• If you miss a call and receive a voicemail, respond via phone or email as soon as you can. If you are unable to respond immediately or at certain times of the day, communicate your working hours and availability from the start. If you can’t return a phone call or email immediately or if you are going away, try and send a quick email detailing your situation and when you will be able to get back in touch.
• For future reference, it can be useful to make a note of who you spoke to and when.

Two-way communication
• Honesty and communication are crucial. The agency isn’t there to make you feel pressurised into taking a role that you don’t feel is right for you. If they’ve sent you a potential role and you haven’t replied, they won’t know whether a candidate just isn’t interested in that particular role or they haven’t actually received the email. Feedback will always be appreciated, whether you’ve been to an interview or just discussed an opportunity. It will help your contact at the agency to narrow down their search and it works both ways – the recruiter may get feedback from a client they can share with you. This information can then be used to improve your interview technique for the future. Win, win.
• Treat the recruitment agency as you would a potential employer. You will be representing the agency when you go to interviews, so be polite and professional at all times when dealing with them – otherwise they might not feel they can put you forward at all.
• If for any reason you cannot make an interview with a company or are running late, it is imperative to communicate this to your contact at the agency. This is not just for their benefit, if you fail to turn up or are late without a genuine excuse, you may be blacklisted and they will be reluctant to send you to any further interviews! Why jeopardise your career prospects when all it takes is a message to explain why you are no longer available.

Regular email checking
• Check, double check and triple check emails, particularly if you have been told to expect a follow up email or are communicating daily with your agency (recruitment agencies work fast!)
• Take the time to read all information you are sent to avoid missing any important information. An email from an agency may include a lot of detail about what to do or where to go. It’s in your best interests to demonstrate you can act on instructions.
• If there is anything you don’t fully understand, it’s always better to ask than guess.
•You’re about to press send… but wait! Go through a quick mental checklist: have you attached the correct file? Have you remembered to attach the file at all? Have you answered the questions? These pointers may sound obvious, but it’s easy to miss something when you’re multi-tasking sending an email and making a sandwich at the same time.
• Double check spelling and grammar, ensure you’re sending the right email to the right person, and make sure you get the person’s name right! That always helps.
• Finally, a personal touch will make you more memorable. We’re not saying go in for a bear hug at the end of a meeting, but sending a brief email to your recruiter to say how nice it was to meet them will make a lasting impression.

A little bit of research
• Go online, browse the recruitment agency’s website, have a look at their social media pages and press releases. This information is easily accessible and is there to give you a better understanding of how the process works, how to apply, etc.
• Look carefully at who you are actually sending an application to. Internships or graduate jobs advertised on job boards such as Reed or Gumtree will often have been put up by agencies on behalf of employers. Similarly, if the website you are applying through is a recruitment agency, address your application to them rather than the employer.
• Checking the FAQ pages of website may answer your query and save you emailing.
• Each recruitment agency will have a different way of working, some will have the resources to respond instantly and others may take a few days to respond initially. If you receive an automated email response following an application, this is worth reading as it will explain the next stages of the process.
• A few tweaks to how you approach agencies and the application process in general and you could be well on your way to securing a grad role that’s just right for you. Good luck!

Katie is an Inspiring Intern and a recent addition to our marketing team. A dancer/health & fitness enthusiast, she tweets: @KatesApps, and blogs here.

Career metaphors explained

Our latest blog, in which Andrew goes a bit mental, particularly on the stock images…

Careers advice is littered with clichéd imagery. This is particularly true at the start of your journey into the world of work (see what I mean?). Fortunately, Inspiring Interns is here to deconstruct some of the more popular terms for your blog-reading pleasure.

Stepping stone

You are one side of a body of water. That represents your current employment situation. You are looking at the other side. That represents your career goal. To reach the other side, you have to walk across the stones. Each stone is a different stage of your career! Each step forward is a career progression! Utterly groundbreaking.

Now let’s take this further. The second stone represents your first job. You can’t reach it by jumping. The solution? The first stone! And the first stone is, as you may have worked out by now, an INTERNSHIP! Meta-glorious.

First rung on the ladder
Much like the stepping stone metaphor, this is all about taking steps towards your goal. Added ladder bonus – we’re climbing upwards not just across. For first stone, read first rung. The first rung is an internship! Stop me if I’m going too quickly.

Landing that first job (why do you ‘land’ a job?) is about opening up opportunities. And while our first two careers metaphors have dressed themselves in the cloak of movement and destinations, our old friend ‘gateway’ is a simpler, more prosaic image.

My dictionary defines gateway as “an opening that can be closed by a gate” but also, perhaps more usefully, “a means of access or entry to a place”. It is for this reason that we see gateway regularly crop up in the pantheon of advice – a university degree is the gateway to a better job; and internship is the gateway to your career. So to stretch that just a little further, if an internship is the gateway itself, Inspiring Interns are the ones holding open the gate. Boom! You’re welcome. Click here for the latest vacancies.

Foot in the door
Our journey through careers metaphors has led us through movement and opportunity; now we reach the realms of firm force. Feel like people are shutting you out? Need some sort of leverage to show what you can do? Get your foot in the door. That’s right, sometimes it feels like you need to (metaphorically) physically prevent someone from ignoring you and create and opportunity to show them your wares (NOT a metaphor). You can use your foot…or how about a doorstop? And, as you’ve almost certainly already guessed and groaned at, an internship IS the doorstop.

Actual useful conclusion
I imagine you are now completely sick of metaphors. I know I am. The fact we’ve managed to fill a whole blog with them is testament to the surplus of idioms lurking in careers advice. But hopefully having picked a few out and poked fun at them, the next time you see one you will adopt a wry smile, look knowingly at the person or text using it, and see beyond the cliché to the important points of what they are saying. Because for all the metaphors, there is some decent careers advice out there worth listening to.

Andrew James Scherer was thrust into this world in 1986 and from the moment he was born knew he was destined for the top…of the the Inspiring Interns Manchester office. Scherer somehow persuaded Inspiring to take him on in November 2009 and has been immovable since. Can be found @scheza on Twitter. You can also connect with Andrew on Google+!

Volunteer with Action for Children

Byte Night is back! Inspiring has joined forces with Action for Children to promote this incredible fundraising event aimed at highlighting the extent of homelessness in the UK, how it affects young people and how you can help. This is a unique chance to give something back to the community by raising money and awareness for the charity and get a helping hand yourself, potentially onto the career ladder. Watch this video of last year’s event in the Midlands for a more visual interpretation of what Byte Night is and what it means, then read on to find out how to get involved this October!

What is Byte Night?

Voluntary work is a valuable addition to any CV and with Byte Night receiving great feedback from volunteers and supporters every year, it’s not to be missed! The event continues to grow each year and for 2014, Action for Children is looking to recruit volunteers across London, Manchester, Bristol, Reading, Cambridge, Birmingham and Edinburgh. Inspiring is delighted to be working in partnership with the charity again this year, having witnessed their continued reach and success over the past few years. Byte Night helps to support some of Britain’s most vulnerable young people, volunteer this year and you could also make a difference.

“It is amazing that every year so many volunteers generously give their time to Byte Night. Volunteers ensure it is run efficiently and smoothly, making it enjoyable for all.”
Ken Deeks, Byte Night founder

Why volunteer?

Byte Night is a charity fundraising event organised by Action for Children, but also a rare networking opportunity for graduates to be on a level with business figures from some of the most well-known, successful companies in recent years. Designers to developers; teams from the IT, technology and innovation sectors will be taking part alongside volunteers, showing their support for the charity and its fight to tackle the root causes of youth homelessness in the UK. When you read those graduate advice pieces that suggest you walk into a company HQ and tell the CEO that you two should ‘grab a coffee’ together, you’re probably thinking, “how?!”. Forget it, turn your attention to volunteering at Byte Night where you can meet face-to-face with experienced industry professionals who can offer an insight into what they do and how you, as a grad, can get into the business. From IT support to Executive-level, employees from Accenture, Dell, Deutsche Bank, Ernst & Young, IBM, LinkedIn, Microsoft and Virgin Media have signed up for this year’s event and that’s just the beginning.

“There’s a real buzz and it’s always a fun environment. You can get involved in whatever part of the night you like.”
Anindita Ghosh, Action for Children

How to sign up

Last year over 1,200 people slept under the stars and over £1 million was raised. With a new event added in Bristol for 2014, the charity are hoping to raise over £1.3 million. This year’s event will be held on Friday 3rd October. Action for Children are looking for volunteers from around 5.00pm until 10.00 or 11.00pm at the locations listed above. Signing up is easy, just email EventVolunteers@actionforchildren.org.uk with “Byte Night – Inspiring” in the subject line by Friday 26th September. Ensure you include the following information: your full name, chosen event location, the time you’re available on the day, any dietary requirements and a contact number. You can also join this Facebook event volunteers group, check out their website or head over to Youtube where you can find videos of last year’s events and what you can expect from 2014.

“I’ll be back again next year no doubt. Thanks for the opportunity!” Liz Dinneen, supporter


Katie is an Inspiring Intern and a recent addition to our marketing team. A dancer/health & fitness enthusiast, she tweets here: @KatesApps and blogs now and again.

Which job is right for me: graduate edition

“How can I improve my chances of success?” “How can I make my application stand out?” “What industry am I best suited to?” “Where am I going wrong?”

During my first few months at Inspiring these were common questions from applicants that would present themselves on a daily basis. Questions which I gradually learnt the secrets to, leading to my work on the ’graduate weapons‘ series; a collection of blogs that dissects our key sectors (analytics, digital, events management & hospitality, graphic & web design, human resources, marketing, mobile, PR, sales and the third sector) and identifies the desirable characteristics for candidates in each industry.

These blogs were designed to give fresh graduates a helping hand through revealing our insight into what makes a good candidate, providing you with the weapons you need to stand-out from the crowd.

Analytics

So you’re good with numbers, but unsure of where your skills can take you? We take a look beyond the horizons of accounting and finance, and open your eyes to the places that your skills can carry you (with useful tips to help you on your way) in our graduate weapons for attacking the job hunt in analytics.

Digital

Tech-savvy civilians are in heavy demand in the job market of today, there’s no doubt about that. Whilst there may be a significant increase in digital career avenues, digital is fast becoming second nature to the younger generation. The result? A need to keep one step ahead of the game. Take note of these top graduate weapons to fight off that growing competition.

Events management & hospitality

Making the transition from university to career can be a tricky one. You’ve got the foundations down; you’re a social butterfly with expert organisational skills, you’re the master of party organising with a few successful nights to your name. Your dream of a career in events is in sight, but you’re not the only one in the running. You need to differentiate yourself somehow? Here’s how.

Graphic & web design

You’ve got the skills and degree in the bag, now you have to prove to your future employer how you’re better than the rest. We dig into all aspects of a desirable design candidate in this graduate weapons, from your portfolio, to the characteristics and experience our clients look for. Aspiring designers, look no further!

Human resources

HR has its place in every sector, bringing a wealth of opportunities to graduates that are keen to work with people. Here to help push your CV to the top of the pile is our combination of industry must-haves, application advice and interview tips. Get stuck in!

Marketing

Seemingly the most popular of all. With crowds of grads looking for a slice of the marketing pie, application diversity is imperative. Marketing has little boundaries, there’s no specific degree type to qualify candidates: the key is in your skills and characteristics. Recognise what makes you different, learn about the growing importance of digital, and how to identify and promote those attributes employers are looking for right here.

Mobile

If you have a passion for all things mobile then a career in this fast evolving industry would seem like a good fit for you. However, you’ll need a little more than interest as your weapon. Strengthen your chances and add a few more strings to your CV bow by taking a read of this graduate weapons blog.

PR

Public relations? Want to know more about the opportunities that lie within and how best to successfully grasp these? We have you covered with our PR career bible: industry essentials and should-haves, targeting your application and the type of interview questions to expect – it’s all in there.

Sales

Confident? Curious? Ambitious? You’ve got the essential characteristics nailed for a career in sales, but you’ll need more than that to be a success. Our graduate weapons for sales delves deeper into the bag, looking at what should be on your CV, how to target your application and the types of interview questions you can expect. Find out more here.

Third sector

Competition for graduate positions within the third sector is unsurprisingly rife, with more and more graduates looking to job satisfaction over monetary gain. It’s therefore essential when applying, that you ensure you’re ahead of the pack! Which is where our expertise come in. Our helpful insight into the industry, the career opportunities that lie within, and how best to score these should act as your golden ticket. Get reading.


Inspired by the above? Take a trip over to our vacancies page where you can view all our internship and graduate job opportunities by industry. Find something of interest? Perfect your application using our tips and you’ll be on your way to career success!

Hannah is a Digital Marketing Executive at Inspiring. She tweets about all things golden here: @hlcroberts and pins all things pretty here: gildthelilly. You can also connect with Hannah on Google+

Image credits
Wonder Woman designed by Matt Harmon from the Noun Project
Wolverine Claws designed by Alen Krummenacher from the Noun Project
Rock N Roll designed by Ryan Beck from the Noun Project
Bat designed by Adam Heller from the Noun Project
Iron Man Repulsor designed by Alen Krummenacher from the Noun Project
Ripped Pants designed by Alen Krummenacher from the Noun Project
Terminator designed by Yorlmar Campos from the Noun Project
Wonder Woman designed by Ben King from the Noun Project

Five reasons why being a graduate is great

This by no means suggests that being a recent graduate on the career hunt isn’t difficult, because it is. There is strong competition from every angle and greater uncertainty surrounding employment and financial stability. A few months out of work or a summer of pulling pints and your immediate future may seem unclear, but we’re here to show you that it’s actually a good thing and you can use this time to your advantage.

1. You have options
Many people decide to travel and with this comes the opportunity to volunteer or work abroad or just explore a part of the world that you may not otherwise have the chance to see. Further education (even further) might be something to consider. This doesn’t start and end with a master’s degree, indeed we think an internship is the modern day master’s! (Read this)

2. You can take the time to choose your career path
Think about your skills and your interests and what career they would be most suited too. Remember to consider all avenues that are relevant as you may be surprised by how many options your research uncovers.

3. An internship is worth it
You might realise your dream or you just realise that you definitely don’t want to work in a particular role or sector. As a recent graduate, you are in the best position to undertake an internship. The point of an internship is that it is a learning experience: you are not expected to walk in knowing absolutely everything. Obviously it is important to apply for positions that are suited to you as a person and your background (education, experience), but it is also about finding out what you like and which industry is right for you.

4. You can ‘sort your life out’
Learn how to manage your money (ideally), think about where you want to live (if you want to stay in your area or relocate), make a list (mentally or literally) of what you want to get out of the next x amount of months you could spend job searching. This might be related to your career, for example, maybe you want to brush up on your industry knowledge, in which case you’ll find our graduate reading list (pictured right) very useful. Targets can also include things like getting fit (remember you can hit the pavement for free) or learn a new skill. It could be cooking or it could be something that could boost your employability like languages!

5. You can sleep in and then start the job hunt!
In other words, the day is yours to schedule. When getting settled into the application process, you need to suss out what is most effective for you. If you like to smash the gym at 7am and then get cracking straight away – do it. If you’re more productive in the evening, work your day around this and do your life admin/daytime TV watching/coffee morning gossiping before you knuckle down. This is actually an advantage over people already in employment, as you have more time to pour over those lengthy applications… Make it count!

Katie is an Inspiring Intern and a recent addition to our marketing team. A dancer/health & fitness enthusiast, she tweets: @KatesApps, and blogs here.

Inspiring interview style and what not to wear

Recently, Inspiring’s Annie attended a course at Debrett’s– London’s luxury lifestyle brand – and she was inspired to write a blog featuring some of their top tips.

“Debrett’s is the trusted source on British social skills, etiquette and style, reflected in a range of coaching, training and classes.”

We’ve thrown in a few experiences and insights of our own and put together this guide on what to wear to those all important interviews and how to style it out once you’ve landed the job. To coincide with this nugget of information, we’ve created a Pinterest board to give you a visual interpretation of what we’re talking about. Corporate or casual, we’ll help you find something office appropriate then it’s down to you to rock it.

What to wear to interview

Options
Prepare a couple of options then ask your housemate or your mum for their opinion. If ‘absolutely not’ is the answer, you should consider getting changed. If their reaction is positive, your confidence should be boosted and you’re ready to go.

Move and shake
If you’re opting to spruce up your wardrobe, when buying an outfit make sure you have a good look in a full-length mirror and walk around in it. You need to be able to move in it. Always try sitting down to make sure skirts and trousers don’t ride up awkwardly. Ladies, avoid skirts that come too far above the knee or anything with a thigh high split. Less is more! (Less skin, not fewer clothes). If you have to ask ‘is this too short?’ then it probably is. Fella’s make sure your shirt fits comfortably. You can’t go wrong with a classic white shirt!

Dress appropriately for the role and environment
As a general rule it is always better to be too smart than too casual in an interview situation, but if the company seems a bit more relaxed you can get away with being a bit more individual e.g. wearing a smart shirt without a tie or wearing a statement necklace. For example, a start-up business or a digital environment will often have a more casual dress code. What you wear could be make-or-break in some industries: If you going for a job in fashion, as well as researching trend forecasts, try wearing something that shows you are aware of your industry. It could be an interview talking point!

Keep it clean
No matter how informal the company is you should look clean and professional. Girls, simple things like taking off your chipped nail varnish and brushing your hair can work wonders. Guys, consider shaving to smarten up your look. Take a pack of mints or chewing gum (but chuck it away before you go in!) and some deodorant or body spray if it’s a hot day. These ‘just in case’ things are always better to have on you, even if you don’t end up using them.

Be prepared
Girls, if you’re wearing tights maybe bring along a spare pair just in case they ladder. Always bring along an umbrella and don’t wear shoes that you cannot walk in. High heels can look great but not if you can’t walk in them. Plan your outfit the night before so you have plenty of time to make sure everything is washed and ironed, this applies to guys too.

Party time
You might be travelling up to London for a Friday afternoon interview and heading out in the evening, but don’t try and kill two birds with one stone and wear that little black dress or your favourite night out polo shirt to the interview. Stick to your interview outfit and suck it up!

“The most important thing is to make sure you feel comfortable and confident in your outfit. If you feel great it will make you look great. I’ve interviewed hundreds of graduates since working at Inspiring and some of the most memorable candidates have been those who have taken the time to look presentable and professional. You only have seven seconds to make a first impression so give yourself the best chance of impressing by making sure you look smart.” Annie, Inspiring Interns

OK, now you’ve got the position…

Secret stash
Keep something smart in the office at all times: a pair of heels under the desk, a blazer or suit jacket on the back of your chair, an ironed shirt hanging up somewhere. Whatever the industry, you never know when a meeting could crop up.

Style icon
Whether you’re style is Kate Middleton or Kate Moss, it can be useful to choose a celeb whose style you admire and check out what they’re wearing to meetings or formal events and how they’re wearing it. Guys, you might be smart like Wills (as in Prince) or edgy like A$AP (Rocky), but you can do the same. Don’t be afraid to take inspiration from famous people or people you know, or look to magazines or TV and films.

Accessorise
Accessories can be a great way to showcase your individual style and personality. However, there a few things to consider before you start going wild. Piercings can look great and in some professional environments they are acceptable, but in a corporate environment it is advisable to remove any facial piercings. Your bag needs to be a suitable size to hold papers and an old school pen and paper, phone or tablet that you can make notes on. Organisation is crucial and can help you feel well-prepared and more relaxed. Now, go and kick some ass!

Katie is an Inspiring Intern and a recent addition to our marketing team. A dancer/health & fitness enthusiast, she tweets here: @KatesApps, blogs at: http://bit.ly/WN9rpu or you can connect with Katie on Google+.

Three myths about working in sales

By Alex Townley

Sales. You might be tempted to conjure up images of soul-destroying call centres or Del Boy and friends hawking on street corners with suitcases full of counterfeit watches, but we’d like you to shelve those thoughts for five minutes.

Unfortunately a large number of high-profile careers websites peddle ill-informed graduate sales careers advice, so we’re here to set the record straight.

Three myths about working in sales

Myth 1. “I’ll spend my days cold-calling”

Wrong! Gone are the days of reading from scripts and making over 100 calls a day. The internet has replaced cold-calling and more recently, given rise to social selling. People buy from people and today’s buyers have no patience for unsolicited phone calls hawking products they don’t want. Working in sales requires a certain entrepreneurial spirit: you need to demonstrate a clear product or brand understanding and build on-going relationships.

Modern salespeople spend their days leveraging social networks to generate leads, educating others with informative content and engaging with decision makers. They analyse data to make better-informed choices, email the right person at the right time with the right message and use their time more effectively to build a demand for their product.
It is likely that you’ll have targets, but you won’t necessarily be expected to achieve them by calling strangers all day.

Myth 2. “Sales has got nothing to do with my degree”

“A career in sales would not involve a lot of the skills that I learnt at university and is not particularly creative.”

Anonymous graduate, Inspiring Interns’ graduate survey 2014

No! Throughout your time at university you’ll have built up a host of transferable skills. Those with large social circles and enjoyed life at university often make good sales people. If your degree involved debating subjects, frequent communication with your peers and interpreting information then you may well be suited to a career in sales.

Working in sales is all-encompassing; you’ll learn how to use email marketing techniques to garner new leads, social media platforms to nurture leads and clients, and ultimately set up face-to-face meetings. You’ll need to be analytical to understand your clients’ needs, you can put together a strong case for your particular product/service and you’re convincing enough to close a deal.

Myth 3. “There is no career progression”

False! The lead characters portrayed in Phoneshop are funny, but they are probably the world’s least accurate representation of salespeople.

“Graduate sales positions should not be confused with sales work in shops, door-to-door sales roles or telesales.”

The University of Kent’s careers page

A graduate sales position will give you a firm grounding in all aspects of business as you develop a full understanding of all business activities. Working in sales is usually a complex job; most business leadership positions require sales experience and successful salespeople are usually an organisation’s prize asset.

“Good salespeople are never out of work and always in demand.”

Les Csonge, Co-Founder Yudu Media

If one day you do decide to move on, many of the skills that you develop as a salesperson are applicable in a broad range of other positions; managing client expectations, closing deals and communicating effectively, to name a few.

What next?

To properly arm yourself for a successful career in sales, take a look at this sales-focused graduate weapons piece on attacking the job hunt.

If we’ve already convinced you that sales is your next career-move, take a look at our latest vacancies in sales and send us your CV.

Alex is the marketing manager at Inspiring Interns. He enjoys sport, cinema, admiring sharks from a safe distance (on TV) and supports Arsenal. Alex occasionally blogs on plainhelvetica.com, tweets @agtownley or you can add him to your circles on Google+.

Charlie applied to Inspiring Interns. You won’t believe what happened next.

Actually, it’s probably fair to say you will believe what happened next.

Hey you. Yes, you! You, sat at home reading this as you indulge in a little mid-job application procrastination. Don’t feel guilty, we’ve all been there. And let’s face it, if you’re going to do a touch of procrastination there are worse places to do it than a graduate recruitment blog. Am I right?

So…how can we make this a useful five minutes? Well how about a little bit of inspiration to get you back on track, courtesy of our boy Charlie Bragg and the brilliant MyLondonHome. You’re in? Great – let’s go.

Our hero, Charlie Bragg

Charlie graduated from the University of Leicester last year with a degree in English and, like you, was sat at home last August applying for jobs. Specifically, he wanted something with a marketing bent. So he put in an application to Inspiring Interns. He got a call from us. He came in to meet our HR team and film a video CV. Then came an interview at MyLondonHome, and no longer was he sat at home wondering what was next but starting a social media internship. And, in his own words, it went quite well.

“The best thing about interning at MyLondonHome was opportunity to learn. From day one I was afforded the time and training to truly understand my role. It wasn’t the cliché of making tea or filing paperwork (although of course with any office, tea was heavily involved). A young office with a good social side meant I quickly felt at home in the company and, if offered the opportunity, I could see myself working there for a long time.”

Boom. Kick-starting your career could be that simple. Feeling a bit more motivated but not quite there yet? No fear, Charlie’s got this to say about everything he has gained from the experience:

“I came into the company as a social media intern, but I was quickly learning to manage our Google Adwords account and analyse our web traffic through Google Analytics. After securing a full-time job at MyLondonHome as a Marketing Executive, I was offered the opportunity to study the IDM (Institute of Direct and Digital Marketing) Diploma in Direct and Digital Marketing, of which I am expecting the results of in September. I have since been able to fully immerse myself in all company marketing, including copywriting, radio advertisements, an MLH taxi campaign and many other projects.”

Cracking. An internship converted to a permanent job, and a huge amount learned along the way. Well played Braggsy! [NB Braggsy may not be Charlie’s nickname, but we like it]. So having been there, done that and got the job, what advice would Charlie give to potential interns?

“I think the one piece of advice I’d offer anyone looking to start a career in marketing is that it doesn’t have to be for an agency. I’ve had an incredible year at MyLondonHome and think that’s largely down to the fact that every project I’ve been involved in, I’ve been able to see the results first hand.”

Charlie's hard work in action

Booya! Marketing isn’t all about agencies, and doesn’t Charlie know it.

Hopefully Charlie’s story has given you a bit of impetus to snap out of your brief procrastination and crack on with the applications. We’re certainly feeling double lively after reading about Braggsy’s success. And if you want confirmation of what a lovely chap our lad is, along with a reminder that inspiration comes from all around us, he’s revealed one last golden nugget of truth.

“My Dad is probably my biggest inspiration, he never stops thinking of ideas (most of them terrible) but he doesn’t give up and occasionally there’s a good one…In all seriousness, his passion for innovation is infectious and I don’t think I’d be so motivated without him.”

Top man, top story, and hopefully some top motivation. Go get ‘em tiger!

To stock up on even more motivational nutrition, have a butcher’s here!

Andrew James Scherer was thrust into this world in 1986 and from the moment he was born knew he was destined for the top…of the the Inspiring Interns Manchester office. Scherer somehow persuaded Inspiring to take him on in November 2009 and has been immovable since. Can be found @scheza on Twitter. You can also connect with Andrew on Google+!

22
Aug 2014
AUTHOR Andy
CATEGORY

Careers advice

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Celebrate your August bank holiday weekend in London

By Hannah Roberts

It’s nearly upon us, that extended weekend we’ve all been waiting for, the last one we’ll see until Christmas. In case you didn’t know, we quite like fun here at Inspiring. We’re a (fairly) young team that recognises the importance of letting your hair down after a hard week of work, so when a three day weekend comes around, we like to take full advantage! It’s become a bit of a tradition for us to club together with some suggestions of how to revel in the holiday happiness, and this time is no exception. No one knows what the weather will do, most likely a freak thunderstorm or deceptively-sweet-named-hurricane will make an appearance. But, on the off chance that the sun shines, we’ve got your back with a loaded list of happenings across our beautiful Capital. Take a look below to see what’s on our to-do list this weekend…

Carnival dance-off! Image via The Mirror

Move ya body

First up and most obvious, Notting Hill Carnival! For those new to London, a visit West-way to see the streets of Ladbroke and Westbourne Grove transformed into a tropical sea of rhythm and colour is a must. A vibrant collaboration of nearly-naked dancers in bejewelled costumes, sizzling Caribbean jerk, boom box speaker-stacked floats and a load of happy people: a guaranteed party for all your senses. As always Timeout has you prepped with their guide to all things Carnival, from route map, to safety and travel advice.

Top tip: BYOB (as much as you can carry) and a pocket full of change – the toilets ain’t free!

London loves any excuse for a party, rinsing Carnival for all its goodness and spreading the celebrations across the weekend with warm-ups and after parties a plenty. Friday night sees Trouble Vision replicating last years’ success with their Carnival Warm Up ft. J Rocc. Other party-starters include the travelling collective, Cirque du Soul at Islington Metal Works and the launch of Hydra: a 2014 nightlife series special. They’re igniting the fire this weekend with a trio of club night collaborations (Resident Advisor, Ghostly International & Blueprint) at their brand new custom-built venue in Wapping – a triple taster of the good things they have to come.

Want more? Head south of the river this Saturday and you’ll be greeted by the sights and sounds of Jamaica rupturing from the rooftop of Brixton’s Prince of Wales with their Jamaica Rum Tings Carnival Warm-up Party (the next day will also see Gilles Peterson up on the roof – well worth a look). Further North, you’ll find Troupe launch the first big terrace party at Egg this Saturday/night with the likes of Dennis Ferrer, Hannah Wants and Applebottom hitting decks for their final fling after a summer series of hits.

krankbrother after-party 2013 visual display

Kiss Sunday goodnight with the annual krankbrother After-Party a stone’s throw from the days’ festivities. These techno-bros are veterans to the carni-after-party scene, always delivering on a night of heavy beats and production filling the vast studios with infectious energy. Last year the curved white walls of the venue were lit-up by an incredible lava-lamp-esq visual installation – I’ll be returning again this year to see what musical magic they have planned. Secretsundaze, the Daddy of daytime clubbing in London have not one, but two events taking place this Sunday! The party starts in the sun over at Studio 338 with German gems DJ Koze and Nick Höppner, and continues into the next morning with a fresh batch of artists over at Shoreditch’s Village Underground. Head here to find out more.

Top tip: Hydrate. Day-to-night parties are a marathon not a race. Pace yourself with a few waters in between the rum n’ ginger ales!

Beach n’ beers

Bringing seaside vibes to the North of London, Camden Beach will be serving up the sand for the last time this Friday and Saturday. With a Tiki Hut, Rum Shack-a-lack, (hot) Dog House and Pork BBQ Bar making this the perfect-after work spot to kick-off your long weekender.

After its success last bank holiday Meantime Brewery’s Brewfest is back with a bang: perfect for those who missed out last time. Returning to its Greenwich home at The Old Royal Naval College, this weekend promises three whole days of food, music and 40 breweries worth of beer. As before, a £20 ticket will get you six beer tokens and a souvenir glass.

Potentially more appealing on the pocket than the above option is Camden Town Brewery’s Tank Party – celebrating the beauty of breweries with fresh Unfiltered Hells Lager flowing from their 60HL tanks, FOR FREE. Join in for a day of friendly vibes, tasty street food traders (inc. soft shell crab burgers!) and pints upon pints of fresh beer spouting from their pop-up bar and through their extended beer garden.

And for something slightly more chilled…

For those less interested in drinking your weight in beer all weekend, we’ve got a few ways to enjoy London at a more chilled pace.

Escape the hustle n’ bustle and relish in a little greenery this long weekend with a trip to Plantasia at Kew Gardens. Attractions include the Barefoot Walk, Tai Chi sessions, an opportunity to Climb the Pagoda, explore the various gardens and plant houses and, most intriguing to us, sample the delights of the Gin and Tonics Garden!

Canine lovers, this one’s for you. This bank holiday Monday plays host to the Old Spitalfields Paw Pageant, delivering a day filled with all things dog. Canines in couture will strut the ‘dog walk’ from 1-3pm, judged by the likes of famous photographer, Rankin, in a bid to raise money for Battersea Dogs & Cats Home. Alongside the pooch parade they’ll be free microchipping and dog tagging for all per owners plus a ‘doggy garden’ takeover of Spitalfield’s Las Iguanas for you and your companion to enjoy.

ArcelorMittal Orbit by night. Image via The Upcoming

Architect enthusiasts looking to make the most of the extra day’s grace should head to the new face of the Serpentine Pavilion, designed this year by Chilean architect Smiljan Radić. This fully-interactive, shell-like construction is open for the public to enjoy until September.

And finally, something a little different on our hit list this weekend: the ArcelorMittal Orbit Lates. For those that don’t know, the ArcelorMittal Orbit is the big red twisty structure nestled next to the Olympic Stadium, which is in fact the tallest sculpture in the London. This trio of adult-only evening events gives you the chance to get in amongst the red frame, serving up a remarkable view of the capital alongside live music, DJs, food and drink.

Whatever you get up to over the coming days – stay safe and enjoy yourselves!

Hannah is a Digital Marketing Executive at Inspiring. She tweets about all things golden here: @hlcroberts and pins all things pretty here: gildthelilly. You can also connect with Hannah on Google+

Industry knowledge: the graduate reading list

At university, you’re repeatedly told to ‘read around your subject’ to improve your knowledge and make the most out of your degree. The same applies to your job hunt. From having something extra and insightful to say in an interview situation, to having a more well-rounded understanding of what is happening in the industry you are keen to get into – stay up-to-date and you could put yourself ahead of the pack! We’ve taken eight key industries and researched the publications you should be reading, the websites you should frequently be visiting and who you should be following on Twitter. We recommend checking out the Twitter profiles of all the websites we’ve mentioned to get a bite-size daily dose of information!

Contents
If you have an industry in mind, click on the word below and you’ll jump to it.

Advertising
Computing & IT
Digital & Media
Finance
HR & Recruitment
Marketing
PR
Sales & Business Development

Advertising
Campaign is an online magazine providing a mix of news, analysis, features and comment to the communications industry (advertising, media, digital, marketing).
• Similarly, Creative Review is a platform for ‘advertising, design and visual culture’.
• Advertising is a popular choice when it comes to thinking about a career path, so try logging on to Adforum which allows you to research different agencies. Perhaps most interesting about this website is the creative library which explores and introduces you to some of the most critically acclaimed work in the industry.

Computing & IT
• Visit Computer Weekly for technology tips, multimedia and management information.
• Try Q&A site Stack Overflow for professional and enthusiastic programmers.
• Keep on top of software developments and most importantly with this industry, practise makes perfect! Enhance the skills you already have and master other programmes so you can demonstrate to an employer that you have what they are looking for.

Digital & Media
• Those in the industry have found Tech Crunch useful and this is also one for marketing enthusiasts. Go onto the website and take a look around or get the latest headlines delivered straight to your inbox with TechCrunch Daily.
Econsultancy post a huge range of brilliant blogs featuring industry trends, tips and advice to keep you up-to-date with the fast-moving world of digital. Members also get access to a range of reports and up-to-date research (key in an ever-changing landscape).
• A vital thing with digital is to learn as you try it yourself. You can enhance your industry knowledge through meeting more experienced contacts, but also (and more easily!) by engaging with them online. Ask a specific, relevant question to a company about their experience e.g. of the current market and you may not only get the answer you want, but make contacts in the process.

Finance
The Financial Times delivers a constant stream of the very latest UK and international business, finance, economic and political news, comment and analysis. It may sound obvious, but this is essential reading for graduates interested in finance and is also very useful for those with an interest in business and current affairs.
The Economist is another well-known publication offering similar insights, but also focusing on science and technology.
Forbes is well worth a follow on Twitter and/or regular visits to its website for reliable news, politics, economics, business and finance information.
• Depending on whether your focus is markets or global strategy, whether you’re looking into investments or accounting; following relevant financial advisors, experts and business leaders can give you an insight into what goes on and what is happening right now. Twitter feeds or individuals involved in the financial sector will often have a specific focus, so it is worth following a variety of people, companies, news channels, publications and (unbiased) independents.
Finance News 24 is a Broadview ‘Best Finance Blog Award’ winner and provides financial news from the major markets across the world, with particular focus on sports topics. Websites such as this can be a nice way to incorporate your interests into your work/research.

HR & Recruitment
• It may be worth adding the CIPD’s People Management to your bookmarks bar if you are interested in this sector; they provide up-to-date HR news to keep you in the loop.
Personnel Today also offer news and guidance related to all things HR.

Marketing
Battenhall Monthly is a social media and communications trend report published free, every month (as the title suggests). This is essential reading for those wanting to be in the know about the latest data, trends and analysis.
Moz blog is an SEO and inbound marketing hub of information with great tips on what to do and how to it with regards to search, social, content and brand marketing.
The Drum and Marketing Week magazine publish news for the marketing and media industries.
• Consider researching different brands and keeping an eye on those who excel in promoting their product, like Innocent An awareness of current marketing trends and techniques and an understanding of what makes a particular campaign or business successful is important.
• Finally, be sure to check out Mashable for regular updates on ‘what’s hot’, ‘the new stuff’ and ‘the next big thing’.

PR
• Go to Gorkana to find out what’s creating a social buzz and what’s going on in the industry, or log onto PR week for the latest updates and job specific news.
• Take a look at this article for ‘top tips on how to bag your first job in PR’ featuring advice on which direction to take your career, how to network and where to look online.
The Red Rocket is a tech, PR and social media guide and 10 Yetis will give PR fans examples of good and bad PR.

Sales & Business Development
• Familiarising yourself with the CRM software used by numerous companies to assist them in the tracking of sales figures is a great place to start. Try Sales Force.
• Daniel H Pink’s book To sell is human has been a NY Times, Wall Street Journal and Washington Times bestseller and said to be a favourite amongst top salespeople. It looks at the art and science of sales through stories, research and analysis. Mixing up your reading material and looking at a variety of different sources can keep things fresh in your mind!

As Mashable highlights, the power of social media makes it easier than ever before to build up a personal brand. You can take part in industry conversations and build personal connections with those in your field (or field of interest). You can also take a look at our blogs for more information on how to sell yourself and how to boost your professional online presence.

For further information and pointers, explore our free graduate guide with particular emphasis on the following sectors: advertising, analytics, charity, digital & IT, fashion, finance, marketing, PR, sales and a bonus section on using your language skills. The guide lists a huge range of free options to help boost your application, but also points you in the direction of the very best paid-for courses and qualifications.
Finally, if you’re a budding entrepreneur bursting with questions, try Inc. They provide a wealth of information on how to start and grow your own business!

Katie is an Inspiring Intern and a recent addition to our marketing team. A dancer/health & fitness enthusiast, she tweets here: @KatesApps, blogs at: http://bit.ly/WN9rpu or you can connect with Katie on Google+.