London under a blanket of snow

On Monday morning, a freezing central London greeted me with a tube strike and thus a 40 minute walk across town to none other than Inspiring Interns, where I began (you guessed it)…an internship!  Whilst this wasn’t my original intention when I applied to Inspiring Interns, it has definitely transpired to be exactly the internship I was looking for.

Having graduated this year and worked for a short while in recruitment, I decided that I wanted to gain experience in marketing and I felt that an internship would be the best way of achieving this.  So having left my job I got in touch with Inspiring Interns, who offered me a number of roles including one with them. Naturally I could only choose one…

So what exactly does being a marketing intern at Inspiring Interns involve?  Basically, anything and everything.  But it has certainly brought to my attention the importance of social media in promoting a company, regardless of the industry.  Seldom do we as a consumer actively investigate new brands the age has dawned where brands must access us.  And where better to access millions of potential customers at a low cost than social media websites.

Did you know that social media has overtaken pornography as the number one activity on the internet? FACT.  Facebook tops Google for weekly traffic in the U.S.  FACT.  1 out of 8 couples married in the U.S. met via social media.  BIZARRE.  Thankfully the latter two facts relate less directly to those of us based in the United Kingdom.  However, they do go a long way in highlighting that social media is definitely the way forward in business.

So where does this leave you?  Most probably, Facebook stalking.  But for those of you interested in marketing, PR or any customer facing role, then perhaps it’s time to consider actively building yourself an online professional face.  Not only is it useful for teenagers sharing photos of prematurely drunken experiences, but it is also a good way of building up what could be necessary experience for a future career in a social media orientated role.  Facebook, Twitter, LinkedIn, a blog…it’s all relevant.

Ecommerce is the buzz word of the future: so get involved now.  And what better way to begin your career than with an internship?!

Or – perhaps we should say – some people to be inspired by.

Here are some clever souls who – with a little help from their computers – decided to take their career prospects into their own hands and make it on their own. And they happened to do it rather well.  Heck, if they can do it, maybe you could to? (It would be nice to see even more English names on the list next time…)

Mark Zuckerberg

If by now you still don’t know who Mark Zuckerberg is then please refer to the picture for a pretty big hint. That’s right, he is the creator of the biggest social media website in the world: Facebook.

Anyone who has read Ben Mezrich’s book ‘The Accidental Billionaires’ about Zuckerberg’s rise to social media fame, or seen the book’s film adaptation ‘The Social Network’ will know that Zuckerberg created the social networking site whilst he was still studying at Harvard.

Now the site apparently rakes in £20 a second and has an estimated net worth of £500 million. All this without even graduating – Zuckberg ended up dropping out of his degree when Facebook took off – so just imagine what you could do with that added degree qualification in tow…

Blake Ross

When Blake Ross, a Miami teenager, was just 17-years-old he helped to create a free web browser that at the time was called Bill Gates’s worst nightmare.  The internet browser was a little one you may have heard of called Mozilla Firefox.

Now aged 22, the net worth of the Mozilla company (which Ross had been interning with when he and his friend David Hyatt began working on their small Firefox side project) is estimated to be around £75 million. Not bad for someone who hadn’t even left school yet.

Catherine Cook

When Catherine was 15 years old she founded MyYearbook.com with her brother David Cook then 16.

The site – an online version of the traditional American yearbook – now has over 16 million members and is the third biggest social networking site in the States behind MySpace and Facebook. Through the site Cook became a millionaire at 18, though not without a lot of hard work – she says she often clocks up to 60 hours a week around school hours (she’s now studying at University). Still, it shows that a bit of overtime can really pay off sometimes.

Kulveer and Harjeet Taggar

Oxford university graduates Kulveer and Harjeet Tagger became millionaires after selling their booming internet company, Auctomatic, less than a year after its launch.

The cousins, who started their online auction management company whilst they were still undergraduates, had many toils before their triumph – with the pair almost running out of money before their big break. “We survived on ramen noodles for lunch and dinner,” said Harjeet to the Times. “We didn’t even buy any furniture for the apartment that we were working out of, just desks. We had foam mattresses on the floor. We would work until we needed to sleep and then get up and start all over again.”

But the students persisted with their project and were rewarded in 2008 when Canadian web firm Current Media bought the site for an impressive £2.5 million, making it a job very well done.

Adam Hildreth

Adam Hildreth from Leeds, West Yorkshire, was ambitious from a young age. He was only 14 when he started his first business, Dubit Limited with seven other friends.

The company, a website that consulted on marketing to the teenage market, grew to become the most visited teen website in the UK. Hildreth then went on six years later to launch his second business, Crisp Thinking, an anti-grooming software which develops online child protection technology. Over the years he has been featured in the Guinness Book of Records, won numerous young achiever awards, and now directs companies with an estimated net worth of £25 million.

Juliette Brindak

Starting young – really young – often seems to be the key. Juliette Brindak, now 20-years-old and studying at Washington University, was just 10 when she came up with her multi-million dollar making idea. It came from a few drawings doodled on a trip home, a bit of encouragement from her graphic designer mum, and some enthusiasm from her peers to get her site, MissOandFriends.com up, running and making profit.

The successful website, aimed towards ‘tween’ girls, offers the chance for young girls to play, create, learn, exchange ideas, compare experiences and get published in an environment away from every day peer pressure. The company has an estimated net worth of $15 million, and a recent survey said it was beating the likes of Barbie, Hello Kitty and Girl Scouts.

After weeks of economic cut doom and gloom (you can see our report on how the Chancellor’s cuts will affect graduates here) the most current graduate forecast isn’t (surprise, surprise) looking any brighter.  The Telegraph today reported that the number of graduates going from degree to dole has hit 8.9%, equalling a total of 21,020 unemployed graduates.

The report, based on official figures obtained by the Higher Education Careers Service (Hecsu), found graduate unemployment has now reached a 17-year high, up from 7.9% in 2008, and 5.5 % the year before.

It further revealed that IT and media degree holders were the worst hit in terms of finding work, with those entering construction and engineering also struggling, particularly within architecture and building.

And in what seems a final twist of the ‘recession knife’, the public sector was shown to be one of the few areas still recruiting through the economic crisis – a small ray of light expected to be considerably darkened when the recent spending reviews prediction of  490,000 public sector job cuts starts to kick in.

But even as the extent of the challenges today’s graduates face when it comes to employment is further heightened, it’s important to retain a strong head. The job market is tough for everyone right now, and rejection shouldn’t be taken personally. Instead, time needs to be used productively, and graduates need to ensure that rather than giving up, they put that extra energy into snapping up that ideal job as soon as it becomes available (things are expected to improve for graduate prospects in the new year).

Check out Friends Provident’s ten great tips listed below to help graduates secure and keep a job (you can read the full article here) and keep checking our blog this week for more Inspiring Intern advice to help our graduates stop being an unemployment statistic and instead get started on their careers.

Friends Provident’s top ten tips to help graduates secure and keep that all important job are:

1. Career map – Map out all the possible ways that you could break into your chosen industry. There is always more than one way. For example if you can’t secure the role you want perhaps consider applying for an assistant / co-ordinator/ or PA role. Lots of companies promote internally and if you prove your ability you could eventually climb the career ladder and secure the role you want.
2. Be proactive – send CVs out to companies, get on their database – don’t wait for roles to be advertised. If you are on their database there’s every chance they will consider you before advertising a role publicly.
3. Networking – Use the people you know and the ones they know too. It’s amazing what you will find out / learn from people in all aspects of your life. Make good use of them- if you don’t ask, you don’t get! Remember digital delivers – Social media is not just for friends. Use your social network to look for work, and to share your experiences with other graduates.
4. Internships (foot in door) – Not only do they help you clarify your chosen career path, they also give you an invaluable opportunity to continue networking, the chance to build your communication and teamwork skills and help build confidence in the workplace.
5. Experience pays – Take every opportunity available to you, big or small. You learn from every experience, good or bad and never know what it could lead to. If you are struggling to get paid work consider working for free in the meantime in an area you want to get into. It is beneficial and will look good on your CV.
6. Business seminars – Go to business seminars and events – this helps you keep up to date with what is going on in your field and also helps with building your network.
7. Research – find out as much information about the business as possible before going for an interview so you have a better understanding of what the business is about and what it is looking to achieve. This will give you a better chance of responding well to questions.
8. Positive Mental Attitude – always work with integrity and respect for your colleagues, people are more likely to give you chances if they trust that you will do the right thing even if it is as simple as admitting if you have made a mistake.
9. An energetic approach – An energetic and enthused approach will help show how much you want a job. Say yes and be excited about the prospects of the job, even if it is not your dream role. Remember to have fun – you spend so much time at work, try to enjoy it – you will find if you are happy it rubs off on those around you and makes the office a more pleasant place for everyone.
10. Speak up – Your fresh ideas will be extremely valued by prospective employers so don’t be afraid to suggest new ways of working – even if you are just on work experience.

What is your opinion on graduate employment prospects? Got any extra tips you want to add? Let us know now!

Out of the 1000 students that Orange questioned, over 53% said that they expected to work on a flexible basis, either working remotely or out of the traditional office working hours.  A further 69% said that this option was of high importance to them.  Gone are the days of graduates expecting the standard 9-5 working day for their first job – remote and mobile work has become such an integral component of corporate life that now there seems no need to even be in the office.

But what will this do in the long run to office mentality and general company well-being?  Will the annual Christmas party be a room full of people who have only ever communicated via conference-call or online, unable to recognise one another face-to-face?  Flexible working is undoubtedly a convenient way to work – you can chose your hours if your life is too hectic to fit to the 9-5 regime, or if you don’t have the means to get to the office, you can stay at home or go to the local Starbucks and login remotely.  Life no longer has to fit around work – today work can fit around your life.

These new statistics come at a time when Facebook has just revealed its worldwide population of over 500 million users, who collectively spend 700 billion minutes per month on the social networking site.  This undoubtedly confirms the influence of technology and the growing importance of social media in today’s world.  Access to networking sites in their first job also came high up on the list to graduates – 43% felt that access to sites such as Facebook and LinkedIn was integral to building up contact lists for their professional development.  Social networking is no longer confined to keeping in touch with friends and family; it’s fast becoming the most important way to connect with potential clients, business partners, and new employees.

Max Taylor, Director of Corporate Marketing at Orange, commented on his findings.  “Today’s graduates are far more digitally savvy than their counterparts of ten – or even five – years ago.  They expect to be able to work on the move and make use of tools like social media and the internet wherever they are.”  Yet despite the increased flexibility that social networks provide, there may also be some negative knock-on effects; social networking and modern technology may be doing a very good job at destroying the most basic of human abilities – that to communicate with other individuals.  In a world where technology rules, it is easy to forget how simple things like eye contact and body language make a huge difference in how a person is perceived, but these aspects are instantly lost behind a computer screen.  For the ‘flexible worker’, physical interaction between work colleagues may arguably be less important than the amount of Facebook friends or LinkedIn connections.  Is this the high-tech future we are heading towards?

Inspiring Interns is a recruitment agency that place students and graduates in internships with a view to full-time employment.   See http://www.inspiringinterns.com for all the latest news and vacancies.

The essence of SM is engaging and connecting with others- your peers, your friends, brands, communities, and celebrities. It allows you to share photos (Flikr/Twitpic), conversations (Twitter/chat rooms), your life (Facebook), knowledge (Wikipedia), videos (Youtube), your CV (LinkedIn) and your views (WordPress/Blogger). Social media is powerful. Facebook has 500 million active users and could hypothetically form the third largest country in the world. In May 2010, FB overtook Google as the most used website in the US.  FB captures an intricate insight into users’ views and interests, and its ads are therefore highly targeted and relevant.

Dell is a classic social media success story. They’ve used social media to engage with their customers, improve their products and improve brand loyalty. Their Twitter page has been used to provide immediate online support for their customers. Their acclaimed blog IdeaStorm has their customers sharing ideas and feedback on their products, which effectively helps Dell improve their designs for free. Dell’s SM has resulted in a significant increase in its sales.

Careers in SM vary widely. Every brand wants to harness the power of the masses. It’s cheap and it can be hugely effective if done right. Good social media managers are like gold dust and the industry is mushrooming.  SMPs can work in-house for a company/brand, as part of an in-house marketing team or for a specialist social media agency such as Alterian.

Social media professionals write blog posts, analyse audience’s reactions and act accordingly. SMPs need to be able to think on their feet, as timely responses are an imperative. You need rock-solid written and oral communications skills.  Because things are changing so rapidly in the ‘real’ world and online, you’ll need to be able to challenge thinking and create new solutions.  If you can create order from chaos and find clear pathways through disparate ideas, then social media might be up your street. It’s important that you have an inquisitive mind- that you are curious about the world around you and the social media industry as a whole.

Because social media is so popular with companies and graduates, it is usually quite difficult to secure a job with little experience. They usually hire interns or give the job to people who are already working in the company. Inspiring Interns can provide the perfect gateway into this industry, finding meaningful three month internships in social media roles that lead to full-time employment.

I have found that an ABB A-levels, a 2:1 from a red brick uni and a MA leaves me close, yet so far from an elusive full-time ‘graduate’ job.  To my frustration even ‘graduate entry level’ jobs require experience of some sort.

Graduates are faced with a catch 22 situation. Without a job, you can’t get any experience, but without experience you can’t get a job. That’s where Inspiring Interns comes in.

They hook you up with a company who will take you on and train you. The company will pay for your travel and lunch expenses, which many scream is exploitation, but I think is the lucky break that most graduates desperately need. And it’s one of the few offers open to them. Moreover, the majority of Inspiring’s internships lead to paid, full-time roles.

After many a day looking for jobs online, I opted to work for free at Inspiring Interns because I wanted to get out of my house, and proactively do something to get a job.

I’m very lucky. I’m not on the dole. Because if I was, I wouldn’t be allowed to take up this opportunity. I’m not working in Mc Whatever to pay the rent, because I live at home. To put it simply, I’m relying on my parents. But it’s the only way I can move my life forwards.

Most people wait for lucky breaks. I went to Inspiring Intens because they bring them to you.

Across the world, millions of graduates, are sitting at home waiting for a break. They are Not in Education, Employment or Training. Having been told my parents, teachers and politicians, throughout my life that an education will get you ahead, many young people are sat at home disillusioned and depressed, or working in a McDead-end job wondering why on earth they tried so hard at getting ahead in the first place. Luckily with Inspiring Interns, I no longer need to be a NEET.

Inspiring Interns – specialising in finding meaningful internships for students and graduates –http://www.inspiringinterns.com

Graduate Talent Pool - help or hindrance?

On Sunday evening Donal MacIntyre presented an investigation into unpaid internships in the UK on his Radio 5 Live show. The report highlighted the fact that some companies are using the government website Graduate Talent Pool to advertise unpaid internships that potentially break National Minimum Wage laws.

Inspiring Interns shares the concerns raised on the programme and, further, welcomes any move to draw attention to the exploitation of graduates by businesses using unemployed young people as free labour. As a company we go to great lengths to ensure that our placements offer the kind of professional experience that graduates require in today’s oversaturated job market; moreover we only work with clients interested in developing young talent, not taking advantage of it.

The other main issue that the programme raised was how expenses-only internships are deepening the class divide, with only the wealthy able to undertake longer periods of work experience on low remuneration.

Inspiring Interns agree entirely that internships should be open for all, and back the government’s current schemes to support those who might not otherwise be able to afford internships. We were also delighted to hear David Lammy MP announce on Donal MacIntyre’s show that a new initiative will launch in the summer to offer means-tested support for graduates who undertake placements. Inspiring Interns believe that by offering government financial incentives, graduates will be inspired to test the water by gaining valuable experience in their chosen fields. They also have the opportunity to work in areas which they may not have previously considered. By participating in short term internships in a variety of industries or sectors graduates can make a more informed choice when planning their career path.

Inspiring Interns would also like to express support for businesses offering genuine internships, and urge the government to avoid over-the-top intervention that could damage a very beneficial system. There must be official recognition that in the current economic climate some companies simply cannot afford to pay interns and do not have long term openings. However, by offering a placement they do provide essential experience for graduates and potentially create permanent jobs; either when the market picks up or, more exceptionally, where the intern performs so well that the company perceives there to be a business case with low risk to take the intern on full time.

Banning unpaid internships would do more damage than good, both to young people and to the economy. Therefore the government needs to clarify legislation on internships, and follow the recommendations outlined in Alan Milburn’s report on social mobility. For as Mr. Milburn argues, “Internships are an essential part of the career ladder [and] part and parcel of a modern, flexible economy.”  At Inspiring Interns we aim to provide a valuable service both to graduates entering the job market for the first time and to industry. We provide choice, experience and hopefully long term career paths for our interns, whilst at the same time offering a commercial, low cost low risk business solution for.

Inspiring Interns were left rather bemused by the entirely negative picture the Mail painted. Sadly there are companies willing to take advantage of unemployed graduates – with the media sector particularly guilty – but by and large the rise in internships has been a very positive development for both businesses and job seekers.

At Inspiring Interns we rigorously check our clients before we send them candidates to ensure the placement will benefit the graduate and that the company is not using interns as a rolling staff solution.

This means that, having been trading for just over a year, we now have a plethora of grateful graduates who are now in paid employment as a result of having done an Inspiring Interns internship.

Ben Tatton-Brown, CEO of Ring Ring Mobile, has hired eight interns from Inspiring, all of whom have secured permanent positions as a direct result of doing a placement. Tatton-Brown commented: “Inspiring Interns’ service has been invaluable to our company. We have found eight superb staff members that have developed and grown within their roles, and who would not have become part of this company had they not initially completed internships.”

Inspiring Interns are always thrilled to hear when our work has helped candidates gain invaluable experience, particularly when they have gone on to secure full-time positions. We believe it is this mix of developing skills and creating careers that make our company such an attractive proposition to graduates.

Inspiring Interns – specialising in finding meaningful internships for students and graduates –http://www.inspiringinterns.com

Earn money while you intern

Back in December we reported that the Government was planning to provide £8 million of funding to those from disadvantaged backgrounds who would have otherwise been unable to undertake unpaid internships.

We are pleased to say that this scheme now encompasses any graduate from a participating university who is looking for an internship. If your old uni is taking part you could be entitled to around £6 an hour while you complete a placement.

Working in tandem with the government’s priority areas for future industries, the scheme is particularly keen to provide grants to graduates working in one of the following seven sectors:

• low-carbon products and services
• digital industry
• life sciences and pharmaceuticals
• advanced manufacturing
• professional and financial services
• engineering construction
• industrial opportunities presented by the ageing society.

Alongside the obvious financial benefits this scheme offers, graduates will also get structured support before, during and after their placement – including mentoring, pre-employment and interview training, and CV workshops.

This is a wonderful opportunity for graduates to gain fantastic experience for their CV without having to make major fiscal sacrifices. And of course Inspiring Interns can help you on the way to finding that dream placement – so why not get in touch?

Inspiring Interns – specialising in finding meaningful internships for students and graduates –http://www.inspiringinterns.com

In all seriousness 2009 has been a difficult year for many people, as the economic downturn proved to be one of the longest of recent times. Young people (students and graduates in particular) were badly hit by the lack of jobs available. Many have resorted to menial work, for which they are wildly overqualified, in order to make ends meet. Inspiring are working to resolve this situation.

By matching high calibre candidates with smaller enterprises and start-ups we provide outstanding opportunities for young people to boost their CVs with meaningful placements, while new businesses can benefit from the candidates’ many abilities as they look to grow, but without major overheads.

When she came to us Jo was really struggling to find a position relevant to her education, despite having successfully completed a Masters in marketing. She bemoaned the fact that “as there were so many candidates applying to every role, I was not even considered for interviews. I began to feel that all the years I had spent studying were for nothing because I was looking at accepting menial retail jobs in order to pay the bills. I was disheartened, depressed, disillusioned, and very skint!”

Sadly Jo’s story is all too typical of the current job market. Happily, the resolution is very typical of Inspiring’s work (this stuff writes itself sometimes):

“Inspiring totally sorted me out! They helped lift me out of despondency and set me on the right path to eventually securing a permanent, paid position. I am now working for a viral seeding agency in East London, and I am learning loads. I really get stuck in with the daily operations of the agency and my input is valued and respected. I feel that I am on to a good thing now, and I owe a lot of my excitement about the future to Inspiring Interns.” We didn’t even have to pay her to say that or nuffink. How nice.

George was in a very similar position when he came to us a few months ago: “After searching for an internship for almost a year with no luck, Inspiring Interns turned the situation round for me. They found me a position in the exact area I was looking to work in. My time there was so beneficial – with the projects and promotions I was able to take part in or oversee I gained so much.“ Cue a collective ‘ahh’ around the office and an outbreak of feeling warm and fuzzy.

So in a year characterised by much economic negativity, Inspiring Interns have gone some way to helping students and graduates turn the corner in the job market. In fact Gordon Brown has just named us British Company of the Decade*. So why not give us a go?
*He hasn’t. But he should.

Inspiring Interns- specializing in internships and work experience in London – visit http://www.inspiringinterns.com/